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Our diverse and easy-to-read blogs contain guidance and tips on every aspect of marketing automation, digital marketing, CRM, web development, ecommerce, and more.

Blogs

Revenue Operations

Why Revenue Operations (RevOps) Is An Important Growth Function?

Revenue is the leading edge metric business uses to measure its success. A research report by Sales Hacker shows that 24% of businesses already have a revenue operations team, while 15.2% are in the process of forming one. This means that 36% are working on ge

Sakshi Arora
Mar 17, 2020 4 min read
Coronavirus Impact On B2B Marketing

Coronavirus – Impact On B2B Marketing And How To Minimize It

For B2B marketers the Coronavirus is making marketing tougher so the tough marketers have to get going! It is still to unfold how various economies will suffer from slowdown but one thing is certain marketing for B2B companies will be tougher in the coming day

Sakshi Arora
Mar 11, 2020 4 min read
5 Strategies To Run Successful E-mail Marketing Campaigns

5 Strategies To Run Successful E-mail Marketing Campaigns

Many of us have been there – crafted an important e-mail carefully, for our e-mail marketing campaign and waited patiently for replies. But after a long wait, You begin to wonder- could I have used a different approach? Could I have written a better e-mail?

Sakshi Arora
Mar 6, 2020 5 min read
5 Marketing Automation Trends That You Cannot Overlook In 2020

5 Marketing Automation Trends That You Cannot Overlook In 2022

“Marketing today is less about the sale and more about the journey.” — John Jantsch Marketing Automation is an important aspect of your marketing. When used well it can prove to be a boon for any business. It is important to know the trends are hot. We h

Sakshi Arora
Mar 6, 2020 3 min read
Marketing Automation for E-commerce

Empower Your Online Business with Marketing Automation for E-commerce

As a small eCommerce business owner, you no longer have to be out-competed by large companies with more resources. Developing trends in Marketing Automation for E-commerce allow you to attract and maintain customer interest without sacrificing time and resourc

Sakshi Arora
Feb 19, 2020 4 min read
Millennial Marketing

5 Best Strategies for Millennial Marketing

Millennial Marketing– People born between 1980 to the early 2000s, the Millennials, are an intriguingly different generation. They have a reputation of being strikingly different from the other generations and of course, they run the internet. Millennials ar

Sakshi Arora
Jan 9, 2020 6 min read
Pardot Implementation

5 Tips For a Successful Pardot Implementation

Crawl, Walk, and Run; this is how it exactly goes when working on Pardot Implementation!! Do you aspire to get the maximum ROI out of your Pardot implementation? Well, everyone does, it’s a huge investment in terms of budget and time after all. But the b

Sakshi Arora
Jan 3, 2020 5 min read
Social Media Strategies

Social Media Strategies and Trends for 2022

Business to Business OR Person To Person- Social Media (Strategies) connects all!! What is the first thing people do when they wake up in the morning? 8 out of 10 will respond that they check their mobile phones for social media notifications. And why not? It

Sakshi Arora
Dec 30, 2019 5 min read
conversational_marketing

Winning Tactics For Conversational Marketing In 2020

Are you striving to move your potential buyers faster through the sales cycle? Conversational marketing may be a great solution. The AI-powered chatbots have already elevated the customer service quality to new levels and are expected to do more wonders in 202

Sakshi Arora
Dec 20, 2019 4 min read

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