Data Visualization

Why Tableau Has Become the Go-to Tool for Data Visualization

Is your business making meaning out of data? In a connected and data-driven world, businesses are continuously competing with each other. Irrespective of the size and scale of their operations, organizations are increasingly embarking on data transformat

Sakshi Arora

Mar 2, 2022 8 min read

Google Data Studio: Pros, Cons, and How It Fares Against Competition

Analytics and reporting are the bedrock over which marketers and entrepreneurs ride their success. In an extensively data-driven world of business, everything from operations to future goals is based on data. However, decision-makers rely on actionable repo

Sakshi Arora

Feb 2, 2022 7 min read

What Role Does Data Visualization Play in B2B Website Strategies?

You may have come across statements such as “data is the new gold.” Though this might sound cliché, data is playing a crucial role in the growth of businesses and shall continue to do so in the future. However, it isn’t the data but how it is presented