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Our diverse and easy-to-read blogs contain guidance and tips on every aspect of marketing automation, digital marketing, CRM, web development, ecommerce, and more.

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5 Free SEO Tools

5 Best Free SEO Tools You Need To Rank high on Google

FREE is Exciting!! and when it gets you high Search Engine ranking, web traffic, and revenue, its a bliss. Fortunately, there are tons of Free SEO tools available nowadays. In this post, we will back up the idea of ‘stop investing in expensive SEO tools for

Sakshi Arora
Dec 19, 2019 5 min read
marketing trends in 2020

What are the Key Marketing Trends in 2020?

To stay on top of your marketing game, you should adapt to the ever-evolving changes in marketing trends. The marketing technology landscape is changing fast and a new generation of innovative products and services are powering modern marketing in ways never i

Sakshi Arora
Dec 13, 2019 9 min read
Old Sales Leads

How to Revive Old Sales Leads to Improve Conversion?

What about those old sales leads from the last few months that did not convert to sales? No qualified lead should go to waste even if it is not responding right now. According to a survey by Wilmington Design Co., 73% of marketing leads are not sales-ready, bu

Sakshi Arora
Dec 10, 2019 4 min read
Landing Page Optimization

5 Best Landing Page Optimization Strategies to Boost Conversions

A well-designed landing page can enhance the conversion rate by up to 50%. A landing page is a one-man show that is designed to impress omnichannel visitors and get them to convert. It is a well-known fact that running a marketing campaign without a specific l

Sakshi Arora
Dec 6, 2019 4 min read
CCPA

Get Ready For Upcoming California Consumer Privacy Act (CCPA) 2020

The California Consumer Privacy Act (CCPA) AB 375 will come into effect on January 1, 2020. The CCPA was created with the same intention as of the EU’s well-known General Data Protection Regulation (GDPR). This will keep a check on the way businesses collect

Sakshi Arora
Dec 4, 2019 5 min read
Importance of SEO

Importance of Search Engine Optimization (SEO) For Your Business

SEO is the most powerful among all other online promotion practices; especially when you rely on organic traffic as the main source of visitors to your website. This post is dedicated to highlighting the importance of SEO for your business website. Let’s sta

Sakshi Arora
Dec 2, 2019 4 min read
Marketing Automation

Marketing Automation – 5 Must-haves for Success

The marketing automation tools have empowered marketers to influence the customer lifecycle from top to the bottom of the sales and marketing funnel. Implementing marketing automation is a must-have in all businesses and it’s growing influence and impact on

Sakshi Arora
Nov 29, 2019 4 min read
Digital Marketing

5 Must-haves For Digital Marketing Success

According to Hubspot; 77% of people love to search online before they engage with any brand. That means you need to show up in the top results of SERPs, social media platforms, and other relevant online channels. If you’re not investing enough resources

Sakshi Arora
Nov 28, 2019 5 min read
Data Normalization in Marketing

Marketo Data Normalization Tips in Marketing Automation

Database normalization in marketing; describes the process of organizing the content of each table in your database. Data normalization campaigns in Marketo ensure that each cell of your table should have a single, accurate, and relevant value. Without normali

Sakshi Arora
Nov 27, 2019 6 min read

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