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Our diverse and easy-to-read blogs contain guidance and tips on every aspect of marketing automation, digital marketing, CRM, web development, ecommerce, and more.

Blogs

Salesforce CPQ and Billing

Using Salesforce B2B Commerce CPQ and Billing to Drive Sales Efficiency

Imagine waking up to an email from an old client who seems to be irate because he was charged more for a product or services. You spring into action and investigate what happened and why! Probably you didn’t have everything sorted with Salesforce CPQ and Bil

Sakshi Arora
Mar 17, 2021 7 min read
Salesforce CMS

Why You Should Use Salesforce CMS for Your Business?

You have been using Salesforce CMS for a long time, but you are not getting the desired results. Does that ring a bell? But there is no reason to worry about it. Salesforce CMS is a straight offering and seems to be easy to set up and use. But that’s not alw

Sakshi Arora
Mar 17, 2021 5 min read
Customer Experience Trends

Top 8 Customer Experience Trends That Will Dominate 2022

The concept of customer experience is timeless, with new trends emerging every year that influence economics around the world. As a matter of fact, customer-centric companies are 60% more profitable than companies that aren’t. And in a competitive space,

Sakshi Arora
Mar 9, 2021 4 min read
How to Choose the Best Ecommerce Platform for SEO

How to Choose the Best Ecommerce Platform for SEO?

Hardly anyone would argue that a solid SEO strategy is critical to the success of an ecommerce website. Regardless of the size of your business, you need SEO to maximize your ecommerce website’s profitability. Naturally, it makes us wonder, how should we dec

Sakshi Arora
Mar 4, 2021 7 min read
Real Cost of Duplicates in Your Marketing Automation/CRM Platform

What Do Duplicates Really Cost in Your Marketing Automation/ CRM Platform

The logic of a successful sales strategy is simple—you try to gain as many leads as possible and convert them into real customers.  However, the process is anything but easy. It can face all sorts of problems—with duplicates being one of the most comp

Sakshi Arora
Mar 3, 2021 3 min read
Top Ways to Increase Sales with Marketing Automation

Top 7 Ways to Increase Sales with Marketing Automation

It happens rarely when a sales team reaches out to a completely clueless customer. Kudos to the abundant wealth of resources available on the web, customers now prefer self-learning than waiting for a contact person to call back. This has proved to be one of t

Sakshi Arora
Feb 26, 2021 3 min read
Mobile CRM Strategy

Top Reasons Your Business Needs a Mobile CRM Strategy

The global migration of internet users from desktop PCs to mobile devices has transformed the economic landscape.  According to gs.statcounter.com, the number of global internet traffic coming from mobile devices increased from 4.70% in 2011 to 52.30% in

Sakshi Arora
Feb 26, 2021 3 min read
Email Marketing Ebooks

Top 11 Email Marketing Ebooks You Must Read to Up Your Engagement and Revenue Game

With the rise of multiple digital marketing strategies, one of the fewer questions that raise a doubt is whether email marketing is still effective. To give you a short answer, yes!  Email marketing is important even if people believe that sending emails

Sakshi Arora
Feb 22, 2021 10 min read
Social Media Engagement Strategies

Top 10 Social Media Engagement Strategies to Build Your Brand in 2022

“It’s a dialogue, not a monologue, and some people don’t understand that. Social media is more like a telephone than a television.  – Amy Jo Martin, Founder and CEO of Digital Royalty One of the key components that have played a si

Sakshi Arora
Feb 22, 2021 10 min read

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