The History and Evolution of Marketing Data

Evolution of Marketing Data
  • By Sakshi Arora,
    Published on: Jun 10, 2020
  • Updated on: Mar 30, 2023
  • Web Analytics

Today’s marketers are goal-oriented, data-driven, and result-oriented. With the advent of sophisticated marketing analytical tools, marketers are able to predict business trends and buying patterns within a few clicks. But, where did this all start? Let’s talk a walk down the memory lane to catch up on the evolution of marketing data and analytics.

Evolution of Marketing Data

Author Box

Sakshi Arora

Sakshi Arora is a seasoned content writer and editor with extensive experience across various industries including B2C, B2B, travel, e-commerce, and IT. In her free time, she enjoys expressing her creative side through painting and writing poetry. She also finds solace in nature and has a deep spiritual connection. Music brings her immense joy.

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